Friday, 6 November 2009
Is everyone collaborating?
Reading the news (rumour?) that Madonna and Lady GaGa are collaborating on some new project or other I can't help wondering whether anyone actually is capable of producing music on their own anymore. Every second track seems to be "ft." ing someone or other. Nelly Furtado seems to have been held captive by Timbaland and forced to warble on every overproduced and overhyped dirge he pumps out. To be fair their latest effort "Morning After Dark" is very good.
Sometimes three artists jump into bed with each other so you get a Keri Hilson ft. Kanye and Someone else who's lent his name and about twenty minutes in a recording studio. We know it's all commercial exploitation. I have a strong suspicion that UK acts are actually paying US hip hop stars like Kanye, Will.I.am and FloRida to "collaborate" in order to pin a bit of urban cred to the otherwise suburban charms of your average British Cheryl or Alexandra.
Can you imagine breakfast in Kanye West or Timbaland's house? OK - you pour the cornflakes, Keri's going to mix in some milk and Elton John's coming over to sprinkle a bit of sugar on top. Jesus Christ - get back to working on your own!
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